Saturday, August 2, 2014

Review - L'Oreal 24h Super Liner

The development on cosmetics and skin care has improved over the years - a fact. It has improved to the point that companies are putting out bold claims on the product's performance to rival all others. This writer is aware that each person reacts differently to each product. Hence, tests are required.

This is a review and experiment on the L'Oreal 24h Super Liner (waterproof gel liner).


This liner, like most gels, comes in a small glass pot and a golden cap. It is sold with a travel-sized liner brush which is quite convenient. Also known as the 'Lacquer Liner', this product is said to come in 5 highly pigmented shades. The brand claims that the product applies smoothly and delivers a glossy, high shine finish that lasts for 24 hours. The brush, though not the focus, also holds esteem in being claimed to provide precise application. 


As 'thick' as the packaging appears to be, it holds about 2.8 grams of product. The brush, upon first inspection, feels slightly flexible yet firm. It does not sink straight into the product, but picks up enough for a light application. The gel applies smoothly with high pigmentation and dries to a semi-glossy finish - not too flat or too shiny.The brush's small size allows easy control over the application.

Waterproof Test

During water test

After water test

As shown above, the liner does not smear under running water. It does, however, smudge a bit when wet. It does not appear to fade or scatter, thus holding up to the waterproof claim.

Final conclusion and personal experience

I have always wondered if this liner was all what it claimed to be. Waterproof, budge proof, creamy and highly pigmented. It was also one of the more pricey drugstore gel liners I've come across.

But I'm delighted to say that it does hold up to its claims. With this product a small bit goes a very long way and I try to be careful that I don't pick up too much. I am unable to confirm its 24 hour lasting power - but, honestly, who wears an eyeliner for that long?

I did observe that it does smudge a bit when wet (by water/sweat). If you are planning to wear this out to a beach or pool, expect a small line on the top or bottom corner of your lid. Despite that, the pigmentation and application is phenomenal. The brush is decent and of good quality - a trait unfamiliar to many bundled products.

The only thing I consider a drawback is the price. In Dubai it can retail for about 80 AED. For this alone, I expect that the product would last a long, long while.

I do like this gel liner and think it's probably worth the cost. However, consider your options before purchasing. It holds up to its claims, but it's not budget friendly. There may be other affordable liners that are just as great.


- L